- Create static and digital creative communication for social media, campaigns, promotional activities and educational content.
- Study design briefs, understand requirements and translate them into effective visual concepts.
- Develop multiple creative directions, rough drafts and design iterations based on feedback.
- Design social media posts, campaign creatives, thumbnails, banners, presentations and other digital assets.
- Develop new templates and maintain consistency while working with existing brand templates.
- Ensure typography, composition, colour, imagery and visual hierarchy are aligned with brand and communication objectives.
- Collaborate with Content, Marketing, Copywriting and other stakeholders to deliver creatives within agreed timelines.
- Organize design files and maintain an efficient workflow for multiple projects and fast-moving requests.
- Keep up with current design trends, digital content formats and AI-assisted creative tools.